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Business Brand Coaching

Ken Canion Business Brand ExpertDo you ever wonder why most businesses succeed while others fail miserably?  Many so called experts misdiagnose the reason why people fail. The truth is simple. They approach business the wrong way.  They attempt to sale or market a product first before ever building the brand. My approach involves building your brand first. Then, market the brand and sales will come to you. This methodology is counterintuitive to people who don’t how to build a profitable brand

I work with entrepreneurs who want to gain visibility and credibility to take their business to the next level. I help them tap into their uniqueness to create a profitable brand and message that positions them as an expert in their industry.

Business Brand Coaching will give you a strong foundation for your business that will set you up for success. I have a 3 prong approach to getting this done. My brand coaching is a hybrid of expert guidance and implementation. I will do what it takes to help you reach your objectives as efficiently as possible. Below, I have outlined my 3 prong approach:

Phase 1

A.  Uncover Your Unique Brand

1.    What makes you unique and different

2.    Assessments of the following

a. vision and purpose

b. goals

c. personal and business attributes

d. values and passion

e. target audience or ideal client

f. competition

g. personality

3.    Analyzing each assessment and craft brand identity around assessment

4.    Create brand identity and brand profile

5.    Develop Branding Statement

6.    Create messaging points for brand

7.    Coaching on messaging and positioning

8.    How to use questions to promote brand messaging 

9.     Set measurable objections

10. 10 Laws Of Branding

Phase II

B.  Communicate and market your brand

1.  Develop marketing plan

2.  Develop marketing channels

3.  Develop collateral materials(website,color scheme, logos, photography etc)            

4.  Create digital footprint and social media strategy.

5.  Develop sales strategy.

6.  Incorporation of 10 Laws of Branding

Phase III

C.  Expand your brand 

1.  Scale your businesses and broaden your brand

2.  Strategies to increase market share

3.  Create partners and strategic alliances

4.  Line extension through new products and services

5. 10 Laws Of Branding

Building a profitable brand isn’t easy, but it is worth it. If you are ready to do the work it takes to build a world class brand , lets have a conversation. Each plan is customized to your individual and business needs. Start today!! Click the link  and fill out the form. Let talk about how I can help you grow your business and build a profitable brand.

Click Here To Fill Out The Business Brand Questionnaire